Cactus reinforces its leading role in the debate on safe advertising and innovation at BiS Brasília 2025.
The company reaffirms its commitment to responsible innovation and compliance in the Brazilian iGaming market.
Cactus Gaming solidified its presence at the first edition of BiS Brasília 2025, an event that brought together authorities, regulators, and executives from the sports betting and online gaming industry to discuss the sector's future in the country. Held on October 21st and 22nd at the Royal Tulip Brasília Alvorada, the meeting established itself as one of the main forums for debate on regulation, governance, and responsible practices in the Brazilian iGaming market.
Representing Cactus, legal manager Hugo Ribeiro participated in the panel “Compliance and Innovation: Safe Advertising of Betting and the Role of Big Techs,” which addressed the challenges and opportunities of advertising in light of increasing sector regulation. During the debate, Ribeiro highlighted the importance of integrating technology and ethics to ensure safe, transparent advertising communication fully aligned with current national regulations, emphasizing the strategic role of technology providers in this process.
“It was a great pleasure to represent Cactus in a debate so relevant to the future of our sector. The regulation of the betting market, conducted by the Secretariat of Prizes and Betting (SPA/MF) and complemented by bodies such as CONAR, has provided increasingly clear guidelines on communication, ethics and transparency,” said Hugo.
“It is essential that the entire iGaming ecosystem acts in a coordinated manner to ensure compliance with these rules. At Cactus, we believe that technology is an ally of compliance and we remain committed to offering solutions that combine innovation, responsibility and regulatory security,” he added.
Cactus' participation in BiS Brasília reinforced the company's institutional commitment to actively contributing to the development of an ethical, sustainable, and fully regulated iGaming market, in line with international best practices. The company reaffirmed its vision that technological innovation must go hand in hand with regulatory compliance, promoting greater security and transparency for operators, partners, and end users.
About Cactus Gaming:
Cactus Gaming is a Brazilian technology company specializing in the development of innovative solutions for the sports betting and online gaming market, offering a service ecosystem for operators seeking high-performance, high-conversion technological solutions.
A certified company operating in regulatory compliance, reinforcing its reliability and security for operators and users, has established itself as a powerhouse in the sector with a background of over 25 years of experience in the digital market, achieving market leadership by combining advanced technology, security, 24/7 support, and local expertise.
Awarded Best Platform of the Year for three consecutive years, winning the "Best White Label" award at the SiGMA Awards 2024 and "Best Platform" at the BiS Awards 2024 and 2025, and also competing for the C-Level of the Year award, with its Chief Business Officer, Tiago Silva.
With a presence at major global industry events such as ICE, SiGMA Americas, SBC Summit, SiGMA Europe, IGB, among others, and in full international expansion, Cactus Gaming reinforces its leadership by expanding its operations in Latin America and other markets.
