Cactus Gaming is a highlight at BiS SiGMA Americas and reinforces its leadership in the iGaming market.
The 5th edition of BiS SIGMA Americas 2025 brought together approximately 17,500 participants, 600 national and international exhibitors, 300 speakers, and over 2,000 affiliates. As a leading platform in the iGaming market, Cactus shone as the official master sponsor of the event.
During the three-day event, the company brought entertainment and innovations, with notable appearances by national and international artists. The brand's mascot, Robô Cactus, stole the show with the samba school and put on a spectacular performance, bringing fun to the booth.
There were many attractions, including big names from the world of sports, influencers and artists, such as sports commentator Craque Neto, MMA fighter Minotouro, singer Zezé di Camargo, Renato Cariani, Júlio Balestrin, MauMauZk, Acelino Popó Freitas and the influencer named by Forbes Under 30, Professor Crypto.
Brazilian visual artist Sancler "Graffit" was invited by Cactus to display his art on a Porsche, along with the activation of the brand's exclusive LED smoke tunnel entrance.
Recognition at the BiS Awards
Furthermore, Cactus was recognized as the Best Platform of the Year by the BiS Awards, an award that acknowledges the company's leading role and importance in the sports betting industry. This is the second consecutive year that the company has received this recognition, demonstrating its authority and leadership in the Brazilian market year after year.
In 2024, Cactus Gaming received the Best White Label award at the SIGMA Awards and the Best Platform award at the BiS Awards.
“This award only reinforces Cactus' leadership in the iGaming market. It was another extremely rewarding year, reflecting the tireless work of our team, the performance of our operators, and the strategic partnerships we have developed. We have made a strong investment in technology and innovation, and we have many more exciting things to come.,”,” pointed out Tiago Silva, Chief Business Officer of Cactus Gaming.
First edition with the Brazilian market regulated.
BiS SiGMA 2025 took place for the first time after regulation in Brazil. The move was important in bringing more security to players, including measures to prevent gambling addiction and guarantee the privacy of player data.
Betting companies must adhere to strict cybersecurity standards, and platforms play a key role in facilitating this process.
According to Silva, the event demonstrated a maturing of the market post-regulation, creating an environment for strategic discussions and advancements in the sector.“We are honored to be part of this evolution, and together with our partners, we have been building solutions that meet the needs of the new market and contribute to the growth of operators. This was reflected not only in the awards Cactus received at the event, but also in the awards received by the operations that run with us.”.
